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ABOUT OUR COMPANY
Founded in July 2000 Homesick.com.au began as a small information
and link website for Australian expats living abroad. With a small
online shop that only sold two products (Vegemite & our famous
"Homesick Pack") the popularity of the "Homesick
Shop" grew to become such an integral part of our business
that by July 2001 we were selling over 20 kinds of Australian food
packs and hampers to homesick Aussies worldwide.
Despite a zero marketing budget, Homesick's loyal customer base
kept growing purely by word of mouth and by the end of 2001 we began
selling Australian clothing a handful of popular Australian CDs
and videos.
2002 saw Homesick.com.au relocate from Sydney to Melbourne and
a dramatic growth in our customer base. After being featured on
Channel 9's Getaway, increased media attention grew on the unique
concept of the business, and stories and articles were being talked
and written about the company both here and abroad. From the Sydney
Morning Herald to USA Today in the newspapers or New Idea to America's
Forbes in magazines, the increase in media attention on an Australian
online shop that delivered worldwide introduced us to even more
international customers who were not even Australian.
At the end of 2004 Homesick.com.au was selling almost 500 different
products online - all of which were unique to Australia - difficult
to obtain in most parts of the world.
In early 2005, due to an increase of sales within Australia, we
realised one major trend was happening in our business - A large
number of our expat loyal Australian customers who had returned
to Australia were still buying online from us. We also realised
that through word of mouth, the family and friends of our customers
in Australia were also buying from us. With our sales for delivery
within Australia increasing everyday, we realised it was only common
sense to fully utilise the good reputation we had built as an online
retailer, and began selling products that not necessarily appealed
only to expats.
By mid 2006 Homesick.com.au sells more than 2,000 different products
from it's Melbourne warehouse, from things that include DVDs, CDs,
Books, Clothing, Food, Sport Gear, Bags, Flowers, Beauty Products,
Fragrances, Toys, Computer Games and more.
With over 25,000 customers worldwide, Homesick.com.au has grown
to what it is today on reputation alone, and that reputation is
one of value and excellence in customer service.
As an online retailer that specialises in international sales,
Homesick.com.au stands alone.
Having delivered to every continent on earth, from Afghanistan
to Zimbabwe, from backpackers to megastars, from soldiers to CEOs,
we at Homesick.com.au are looking forward to building our reputation
as Australia's leading online retailer.
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